P&O Cruises P&O Cruises

Arvia's Beachside Naming Ceremony

About the project

We worked with long-standing client, P&O Cruises, in Barbados as they officially named their newest ship, Arvia, in a spectacular star-studded Caribbean ceremony.

#HelloArvia campaign before, during and after the event featured wide range of our content, with multiple inserts and drone footage in the ceremony itself, as well as substantial coverage on social media.

With crews both on board and on shore, fast turnaround edits were delivered from our first ever beach-based edit suites.

Success was built on attention to detail in the strategy and planning during pre-production, combined with the ability to adapt on the ground in Barbados (who could have predicted the moment Olly Murs spontaneously jumped into the SkyDome swimming pool?!).