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Meet the Makers | No.1 Truffle Prosciutto

We have produced a feature video for Waitrose & Partners which tells the story behind one of the key products from their Christmas advertising campaign.

The ‘You Can Taste When It’s a Waitrose Christmas’ advert by Adam & EveDDB, puts delicious, quality food at the centre of this year’s festive celebrations. Starring Ashley Jensen and showing that the best bit of Christmas is the food, the ad showcases mince pies by Heston Blumenthal and truffle infused prosciutto.

Earlier this Autumn we visited various regions of Italy to meet the people behind the brand’s No.1 Truffle Prosciutto Crudo. We went truffle hunting in Umbria and filmed with the team involved in this fourth-generation family business at Fumagalli to find out how they combine these two classic Italian products: